How to answer
AEM, or Adobe Experience Manager, is an enterprise CMS and digital experience platform used to build, manage, and publish websites, landing pages, assets, and structured content. In interviews, a strong answer explains both the authoring side and the developer side of components, templates, workflows, and publishing.
- Real usage: enterprise websites and author-driven experiences
- Follow-up: explain how authors work and how content reaches live users
- Interview tip: mention Sites, Assets, workflows, and publishing together